I started an e-comm business to solve a problem in my own life. Prob the same as many female business owners, and now I run a business with a small team while being the visionary, designer, fundraiser, accountant etc etc

To be taken seriously….

I have no choice but to build a personal brand.

This means different things for different entrepreneurs but I have two channels Tiktok and Linked-In. Gonna leave TT for today and focus on Linked-In.

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How I use AI to build my personal brand on Linked-In

It’s called Supergrow. It is an AI app. It drafts, schedules and suggests content for Linked-In.

Its not perfect but its pretty good.

You can train it in your own voice.

It suggests content for you weekly

It will draft posts for you based on a blog post or article.

How much difference does Supergrow actually make?

I post on Linked-In 5-7 times a week and I would say on average that takes me about 10 minutes per post. I normally do a weeks worth at once.

I think honestly it just stops that writers block.

When you are a busy business owner doing a million things….

Its the firestarter I need to build my personal brand.

Failures in AI this week.

I was fooling around with H1’s (these are the main headings optimised for SEO) for our website homepage. To see how creative Chat GPT was, I asked it to write me some headings based on the emotion I was trying to convey. Blaire’s jam is all about building confidence in young people.

These were the results:

An 8 year old could write something more creative. So that was a big fat no from me Chat GPT.

That’s all for this week.

Rachel

xx